Jerry Seinfeld stars with Superman in new Amex web ad

NEW YORK - Jerry Seinfeld is starring in a second internet-only advertisement for American Express, in which he goes on a road trip with Superman.

The four-minute spot was directed and co-written by Barry Levinson, the man behind films such as 'Rain Man' and 'Good Morning Vietnam', and features an animated Superman alongside Seinfeld. The new ad appears on the American Express website, along with a spot that first appeared in March this year. Called "Hindsight is 20/20", the new ads shows Seinfeld and Superman going on a road trip.

John Hayes, American Express’ chief marketing officer, said of the campaign: "We are continually looking for innovative ways to engage consumers and introduce new customers to the brand, and the internet has already proven to be an exciting channel for us."

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